about us

Alice Heydon Events is a boutique design & planning team based in Perth, Western Australia. Our client is one who appreciates quality, luxury and attention to detail but likes having a good time along the way!


We want you to really enjoy the process of planning your wedding or event so that you can look back and say that was a really fun time.


We want you to relax while we take your ideas and inspiration and plan something you never could have done yourselves.

...and wow

We want you to have that WOW moment as soon as you walk though the door. That all the hours of hard work we put in together paid off.

Bride, groom and weddings guests dancing on outside dancefloor under fairy lights holding a glass of champagne at Cherubino Estate in Yallingup Perth Wedding and Event Planner
Grooms and groomsmen standing outside Guildhall smiling and hugging Perth Wedding and Event Planner

Looking for that Instagrammable moment? We’ve done heaps of them!

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years experience
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weddings styled
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weddings planned

our signature process

What is true is while every wedding or event is unique and individual to each client, the quality process remains the same for all. See below to find out how we work.





Clients will firstly fill in an enquiry form on the contact page on the website. Please try to include as much information as possible including names, dates, locations, vendors already booked or scoping and most importantly your back story. If for a wedding, how you met, what you love to do together, how they proposed. If for a party, what are your favourite pastimes, your favourite food. If a corporate event, who is your company, what it is about and what does it hope to achieve with the event. You will then receive an automated email with packages, pricing and the chance to organise a face to face or video consultation.


During the consultation, we will talk about your enquiry form in more detail.  What your event is about, what do you want to achieve, how do you want your guests to feel when they walk through the door, what journey do you want to take them on. I will outline my packages and pricing and identify which may suit you best in relation to your own individual wants, needs and budget.  I will then go away and start to put together an initial design proposal for you to show that I have listened in our consultation giving you the confidence I can execute the wedding or event you always wanted.


Once your initial deposit has been made, if you have chosen the full planning package we start with booking in the most important big ticket vendors; venue, catering, photo, video, DJ.  It is crucial we get these particular vendors right and so this is where a lot of time, back and forth is allocated. We want to make sure you and your guests are in a beautiful location, well fed, and documented authentically throughout but also within budget.  I will suggest particular vendors that I think will be a good fit following our initial consultation, but you are welcome to suggest your own if you have any in mind.


When the big ticket vendors are booked in, then we can start to get on with the fun stuff; your wedding or event aesthetic, the style, the vibe, the wow moment.  This can include sourcing furniture, designing lighting and audio-visual projection, floral installations, stationary design, linens, decals, glassware, cutlery, favours and more. This is where we take your story and bring it to life through purposeful creation through beautiful things individual to you. Through your online portal you have access to a live digital proposal which we can amend again and again until we get it right.


Bringing everything together, through meetings and site visits, and careful curation of floor plans, layouts and timelines, your wedding or event will slowly start to take shape.  I will personally oversee all financial management of your event, ensuring that we stay within your budget, prioritise things that are important to you and delete the things that are not necessary. You will also have access to an online shared planning checklist and budget document for your own peace of mind that everything is tracking nicely and you are aware of what your next piece of homework is.  On the day, my team and I are there setting up, sometimes from the day before, ensuring a seamless transition from paper to venue, making sure it looks the way we planned, all vendors know what they are doing and when, and the day runs to time from the morning, through ceremony to reception.


While it may be goodbye for now, it is not goodbye forever.  Shortly after your wedding or event, I will send a follow up email checking in on you, and most likely many many Instagram messages with photos and videos.  I will request a Google and/or Facebook review which I will appreciate more than you know. If you have any photos or videos to share I would love for you to tag me and our fellow vendors, we are so excited to see any feedback from our clients, it shows us you loved and appreciated our work. I do also to say hello from time to time, to see how life is treating you. Maybe you picked up your lives and left town, maybe you built you own home, maybe you started a family, maybe your business went from strength to strength.  Please know that I am always here if you need me and don’t ever be afraid to say hi back.

a note from the director

I didn’t start in events but once I found them I never looked back. Creating lasting memories and moments through detailed planning and innovative design is such a joy and an honour. To be part of someone’s special day is such a privilege and the journey is all part of the fun.

Events can be anything you want them to be because every client brief is so different. Using individual tastes, hobbies and stories, we pride ourselves on producing not only smooth run events from inception to execution, but unique experiences so no two events are ever the same.
Your confidant. Your friend. Your shoulder to cry on. Your person to bounce ideas off. To send endless inspiration photos to. To send sneak dress pics to. To laugh with. To happy cry with. To trust. To have confidence in. To call out when you’re not happy. To be honest with.

Together sometimes close to 2 years so while we start off as client and planner, by the end we’re friends and it’s so sad when it has to come to an end. The only hope is that you had as much as we did and you have amazing memories to look back on forever.


industry legends

These are the people that we work with time and time again. They are reliable, trustworthy, experienced and by god are they talented. Have a look through the categories on the right to see some of our amazing industry friends.

Ready to move forward with Alice Heydon Events?


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Perth, Western Australia


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